Our company history is reflected in the results.
The Merlo company leads the way in technological advance with its range of telescopic handlers, self-loading concrete mixers, and tracked carriers. The company enjoys a high-standing and a leading position on all the world markets, and is a true international point of reference in the field of telescopic handlers.
Merlo has always known how to anticipate market demand, and each single product reflects the ongoing commitment of the company in offering its customers the best in available technology, guaranteed by over forty years of experience in research and innovation.
It is thanks to this dynamic commitment to research, innovation and ongoing development of new products that Merlo continues to strive to further its expertise in outstanding, high-tech quality.
1911 – The beginnings
Merlo first started out, way back in 1911 as a small scale craft workshop involved in iron working, in Cuneo, in the North-West of Italy.
Its operations and potential swiftly developed in the subsequent decades thanks to the creativity and skill of the founder and his painstaking commitment to his business, so much so that by the 1960’s the company was operating on a clearly industrial scale.
1964 – The establishment of the Merlo company
All the dynamic business skill and commitment which distinguished this craft enterprise was compounded by Natalina and Amilcare Merlo when they established the Merlo Spa company in 1964.
This was concurrent with the building of a new factory premises in S. Defendente di Cervasca, on the outskirts of the town of Cuneo. Thus heading the start of a spectacular period of production and business expansion.
1966 - DM and DBM, the first dumpers and off-road concrete mixers.
The new and highly modern Cervasca factory was immediately used
for the production of dumpers and concrete mixers for the building sector,
and right from the start the results reflected the soundness of these
early design and construction strategies. Featuring a winning blend of
innovation and technology to give a highly advanced products.
Both these models were equipped with an innovative rotating fifth wheel,
of original Merlo design, and marked the beginning of a long period of
technological research and development, which is still ongoing.
1970 - CEM, The first off-road fork lift truck
Armed with all the experience acquired in the off-road machine
sector, Merlo entered the earth-moving machine market with the first all-terrain
fork-lift truck. This machine reflected the excellent design input, which
was in subsequent years to prove the outstanding strong point of Merlo
technology, and featured hydrostatic transmission, permanent integrated
drive and four isodiametric and steering wheels.
1977 – Automation makes an entrance
The company was involved in extensive expansion and rationalization of
its production cycle as from the early 1970’s: 1977 saw the arrival
of the first automated welding robot, and the first assembly lines were
started up.
1981 - SM 30, The first telescopic handler
The year 1981 was something of a turning point in the company’s
history; with the launch of the first telescopic handler, model SM 30.
This highly innovative machine built to exclusive Merlo design, offered
all the performance of a fork lift truck with all the intrinsic versatility
of a hydraulic telescopic boom crane.
Right from the earliest model, the technical solutions adopted and the
high-tech devices incorporated made it an immediate market success (rounded
cab format with curved windows, telescopic boom side-shift, double boom
articulation hinge, hydrostatic transmission with permanent integrated
drive).
1987 - PANORAMIC XS, a revolutionary machine on an international
scale
The year 1987 was a key year in the company’s
history; with the launch of the first telescopic handler in the world
with side mounted engine and low hinged boom on the rear part of the chassis.
PANORAMIC XS also distinguished itself by being the only machine to offer
complete visibility.
It was an instant success and the sales volumes continued to rise, so
much so that it allowed the company to further increase the already substantial
level of investment into Research & Development; placing it even further
ahead of the competition.
1991 - ROTO 25.11 XS, the first telescopic handler with slewing boom
Further confirmation of Merlo’s dynamic innovation drive
took the form of a new range of telescopic handlers with slewing boom,
known as the ROTO range, the first machines ever to allow operators the
possibility of reaching any point in the full 360° range, without
having to re-position the machine.
1993 - PANORAMIC EVOLUTION, an ultra-new range
The Merlo patented PANORAMIC system, has been revolutionary, in the true sense of the word; having changed everything, even the intrinsic philosophy of the telescopic handler itself. Making panoramic visibility from the driver’s cab accessible to all, as well as improving comfort and ensuring maximum safety and ease of use, and boosting performance and versatility levels as never before.
Today, years later, all the major manufacturers have adopted the innovative solutions first developed by Merlo.
Thanks to its commitment to ongoing technological research Merlo has always succeeded keeping strides ahead of its competitors, its results always being ahead of the times, with a constant stream of new models, new devices and new solutions.
The development of the new PANORAMIC EVOLUTION range is a further confirmation,
if one is needed, of the importance of experience at the service of creativity
and innovation, this range further enhanced thanks to the adoption of
the exclusive “ring of steel” system,
and which has served to place an even greater chasm between the technological
levels achieved by Merlo and its competitors.
1996 - TURBOFARMER, the first handlers specifically developed
for agricultural uses.
The capacity of Merlo for anticipating market needs was further
confirmed with the launch of a specific range for use in the agricultural
sector, featuring no less than 7 models, which can all be homologated
as an agricultural tractor.
1998 - PANORAMIC P 26, the arrival of the super-compact
series
Striving to maintain technological market leadership Merlo developed
a range of ultra-compact handlers known as the P 26 compact series. Machines
designed to operate in a whole range of different fields from the farming
sector, to the building industry, from nursery gardening to animal management.
The range proved immediately popular, being extremely easy to handle,
whilst being wonderfullly compact and powerful; and it proved an instant
sales success.
1999 - ROTO series EVS, a revolution in stability design
The launch of the new ROTO series EVS range further testified to Merlo’s ongoing commitment to innovation. These new machines, specifically designed for tough, high-altitude working conditions, have the capacity to operate at a height of over 21 metres, and are undoubtedly an expression of the highest levels of telescopic handler technology.
These machines that are world leaders in their own right, feature two exclusive Merlo innovations: a continuous slewing boom system, by means of an electro-hydraulic joint as well as the exclusive machine stability computerized control system.
2000 - MULTIFARMER: the trump card
The launch of the MULTIFARMER, the new fruit of Merlo’s
ongoing technological research, once again confirming Merlo’s top
place in terms of innovation and research.
The MULTIFARMER is a truly revolutionary multi-purpose machine which lifts
and handles loads, operates attachments, works the earth, tows trailers
and equipment, whilst at the same time carrying out all the typical functions
of a tractor.
2002 - CINGO, the universal tracked carrier range
Merlo enters a new and promising market, that of short distance
material transportation, launching a complete range of machines and accessories
for a host of different handling needs.
The potential of these compact carriers being further boosted by the possibility
of application of a variety of different attachments. So that it was no
wonder that these extremely versatile machines proved an immediate market
success.
2003 – Launch of the new ROTO 40.25 MCSS
The launch of the new ROTO 40.25 MCSS handler at the Paris INTERMAT
2003, heralded the arrival of a new reference point in terms of high altitude
lifting.
Merlo once demonstrated its ability of breaking new ground with this machine
that boasts a capacity of 4000 kg and a working height of over 25 metres.
2004 – Innovation in telescopic handler suspension systems
A further step forward in the field of technological advance has been made in the development of two innovative telescopic handler suspension systems.
The B.S.S. (Boom Suspension System) device, acts to hydraulically dampen the force that reaches the telescopic boom.
While the E.A.S. (Electronic Active Suspension) system, acts on the front axle of the PANORAMIC handlers, acting as a true intelligence system, thanks to its hydro-pneumatic dampeners which act as actual suspensions as well as a frame levelling correction device.
In order to cope with the expansion in Research Centre operations the covered surface area of the factory premises in S. Defendente di Cervasca has been further enlarged to a total of 104 000 sqm.
2005 – New Merlo branch in Australia
Merlo Group Australia is the first branch outside Europe and has been set up to be closer to our many Australian customers.
Located at a new industrial site in Perth, it is the reference point for marketing, support and technical-commercial training throughout the country.
2006 – Team spirit
Energy emanates from the most precious resource we have: the faces and histories of the people who work with our machines in every corner of the planet. This energy lies behind the success of new products and the many international awards we have won. Commitment and passion are the drivers of this huge energy. This is the strength of the Merlo Group.
The covered surface of the site in S. Defendente di Cervasca has been expanded to 128 000 m².
2007 - PLATFORM MPR, the new self-propelled system to lift people and tools
With the ease of handling of a motor vehicle, the new system is the evolution of the aerial platform concept and once again confirms Merlo's leadership in the research and development of new technologies. It offers the specialisation of a traditional self-propelled system, the off-road mobility of a telescopic handler and the speed of a platform on a truck.








